• LinkedIn
4.png

STRAIGHTFORWARD
MANAGEMENT & CONSULTING

  • Home

  • Experience

  • Services

  • Blog

  • More

    Use tab to navigate through the menu items.

    Recent Posts

    The Greatest Showman: Marketing Communications "Come Alive"

    The Greatest Showman: Marketing Communications "Come Alive"

    Clear Your Mind - And Your Lobby

    Clear Your Mind - And Your Lobby

    What En Vogue Taught Me About Subscription Marketing in 5 Easy Tips

    What En Vogue Taught Me About Subscription Marketing in 5 Easy Tips

    Archive

    • January 2019
    • March 2018
    • January 2018
    • October 2017
    • September 2017
    • August 2017
    • July 2017
    • June 2017
    • May 2017
    • October 2016
    • November 2014

    Tags

    • aliens
    • Arts Census
    • audience development
    • baseball
    • Big List
    • Boston Court
    • En Vogue
    • Geffen Playhouse
    • hellenism
    • intrinsic impact
    • Loyalty
    • math
    • Membership
    • millenials
    • opportunity cost
    • pareto's principle
    • Pasadena Playhouse
    • pay-what-you-can
    • Public Discourse
    • PWYC
    • scifi
    • social media
    • statistics
    • streaming
    • Subscriptions
    • TRG
    • ufo
    Should Pay-What-You-Can Performances No-Longer-Exist?

    Should Pay-What-You-Can Performances No-Longer-Exist?

    If your pay-what-you-can initiative is mission-driven, isn’t that all the more reason to optimize it? This may sound familiar: your organization offers a pay-what-you-can performance as part of its mission to provide art to the community it serves. While this initiative may receive some foundation/grant support, it is likely maintained more out of principle than due to any associated ticket or fundraising revenue. The goal of such mission-aligned programs is laudable. So when

    Resource List

    I'll try to update and better organize when I can: Books: The First 90 Days The One Thing The Righteous Mind Thinking Fast and Slow The Undoing Project Podcasts/Radio Hidden Brain (Especially "Scarcity" Episode) Invisibilia Revisionist History Arts Blogs/Resources ArtsHacker.com BuildMyAudience.com ColleenDilen.com GrassrootsFundraising.org Software TechSoup.org Capterra.com: Good for Software Reviews Articles Being Digital v. Doing Digital Adwords Copy (and Copy in General)

    STRAIGHTFORWARD
    MANAGEMENT & CONSULTING

    • LinkedIn

    ©2017 by Straightforward Management & Consulting.